My 3D animation ident 'BIG SPLAT TOONZ' (no sound)

333 word rationale (animation Ident)

This project consisted of producing a 3D animation identification for a fictional cabal channel that holds audience interest in the interval between shows slots. To create my animation ident I used a program called 3ds Max. My animation ident is for a fictional children’s TV station called ‘Big Splat Toonz’. My reason for the choice of name is because I think ‘Big Splat Toonz’ would appeal to my targeted audience, children from the ages 5-13. In terms of using the 3dsMax software I really enjoyed using it; however from other animation examples I have seen I realize how vast this program is and how basic I am at using this software at this time. However I am keen on learning the program further. One thing I didn’t like about it is the frustration it creates as I’m so new to using 3dsMax, for example when something went wrong I seemed to restart from the beginning because I had no idea on how to re correct anything. Such as if I moved a part of my animation and it was in the completely wrong place sometimes it ruined the animation and I couldn’t un-do my mistake every time which was a pain. In terms of being so new to 3dsMax, I am really happy with what I have produced; I think the use of colors is attractive to look at, that would grab the attention of my young audience which is purposely designed to keep the audience watching this fictional TV station. I decided to create a cartoon character that scattered across the screen between the texts added into the animation. My main purpose of this was to entertain and engage my audience. The good thing about the character I produced is it doesn’t grab your entire attention but it keeps you entertained and makes you read the text that stands out as it appears big and bold, purposely placed in the center of the screen making it really easy to read and remember.

Inspirations, research, and pre production :)

Before beginning the production of my Ident I explored the internet to gain some inspiration and research other TV idents. I already had my idea to produce a children’s TV ident so I looked at other idents within the same category. I looked at ‘Cartoon Network’ and ‘Disney’ and ‘Nickelodeon’. These are all children’s TV stations in case you didn’t already know. ;)

                        
                        

With my own ident I wanted to do something with splat animations, this gave me the idea to come up with the name of my ident which is quite simple but attractive for the genre or type of TV station I wanted to produce. So I came up with 'Big Splat Toonz'. I first designed the text for my ident. Once I had the idea and what I wanted to do in my head I produced a simple storyboard allowing me to organize and know exactly what I wanted to do when producing my ident in 3dsMax.

 Once I created my storyboard I was ready to begin producing the animation for my ident.